How to Communicate with the Media in Times of Crisis.
It’s easy to fall victim to blind panic and irrational behaviour when these stressful circumstances occur. However, there are many policies and practices that you and your business can put in place to make responding to a crisis a much easier task.
Start-ups usually begin with one public relations challenge – no one knows anything about you. When you begin, very few customers know your company, which means very few sales. PR can change this by giving your brand a voice, reaching large audiences, driving product awareness, and enhancing credibility.
The mission of Digital PR and Traditional PR is the same - engage relevant audiences with strategic storytelling to build your brand awareness and positively position your business. However Digital PR and Traditional PR are very different.